The future MAX Ceiling Series market will appear in the big development trend
The strength of the small operators will be eliminated, the strength of the operators will be better development. The next few years, MAX Ceiling Series industry will enter the adjustment period. The industry generally believes that the next few years, MAX Ceiling Series market will be the following major trends.
Market demand: steady rise
In recent years, the construction industry on China's national economy is growing. Although the state introduced a series of purchase, limit lending policy, but at the same time increased the number of affordable housing. It is reported that in 2012, China's affordable housing started a total of 700 million units, the completion of the year to ensure the total amount of 4 million sets of affordable housing. The massive construction of affordable housing will boost the rigid demand for the entire MAX Ceiling Series market. Civilians of the fine life trend will appear.
Affordable housing owners in the purchase of home building materials products will be more rational, their preferences will affect the future development of MAX Ceiling Series market. A large number of affordable housing construction, will make people's minds have changed dramatically. The purpose of the purchase by the investment or speculation, into a living; consumption concept by the pursuit of famous and brand name, into the pursuit of individuality and taste. Especially the younger generation, their knowledge and cultural level is relatively high, pay more attention to quality, environmental protection and style. The younger generation will become the main force of household building materials consumption.
Profit model: multi-category business to create profit points
In recent years, by some national energy crisis, the price of raw materials is rising, affecting the production of MAX Ceiling Series enterprises. Some enterprises in order to reduce production costs, began to find poor quality raw materials, affecting the development of the entire industry.
In the case of thinner profits, lower market share, a single product structure has been unable to meet the needs of the market. The new situation, MAX Ceiling Series enterprises need to adjust the product structure, the implementation of multi-category business, increase profitability. Research and development of new products, take the whole road home.
Business philosophy: "green", "low carbon" into the lead
With the improvement of people's living standards, green consumption has become the mainstream consumer concept. By the "melamine milk powder" and other events, consumers concerned about the sharp increase in health. People began to advocate "green", "low carbon" way of life. Environmental protection will become the MAX Ceiling Series industry trends.
Many MAX Ceiling Series companies are focusing on the environmental performance of their products. They continue to improve the production process, the introduction of advanced production equipment, to produce a number of more environmentally friendly MAX Ceiling Series products. MAX Ceiling Series companies only in the product's environmental performance efforts, in order to win more consumer praise.
Buy points: differentiated marketing to create bright spots
Affected by a variety of factors, there is no one MAX Ceiling Series products to meet the needs of all consumers at the same time.